In the old days, small businesses often felt at a disadvantage compared to larger companies with more staff, equipment, and facilities. In the age of the Internet, however, a powerful presence is not dependent on any of these things. Small companies can achieve great things with comparatively little investment. The key is to suit up and dive into the world of the Internet economy. And the good news is that you don't have to start at the deep end of the pool — you can add Internet benefits to your business a little at a time.

Here are a couple different ways that a small business can reap big benefits by using the Internet.

Getting your message out to a potentially global audience. The Internet is where everyone goes to shop, research, and be entertained. Every small business should have a Web site that provides information about their products and services to customers and suppliers. With a Web site, even a company with two people can make the same impression as its largest competitor worldwide, and reach a targeted audience or a potentially global market for its products and services.

Providing goods and services online. If your mother does her holiday shopping on the Internet and then goes to the office and orders all of her supplies over the Internet, that should tell you something. The odds are good that your customers or prospective customers would want to do business with you on the Internet too. Electronic commerce (e-commerce), sometimes called electronic business (e-business), is part of the vocabulary of all modern companies, regardless of size. With the right network foundation, you can offer your customers fast, secure, and reliable commerce with your company around the clock and around the globe.

• Connecting with customers?
• Supporting field salespeople?
• Increasing market share, opening new markets or bringing in new revenue?

A qualified, knowledgeable WebWizardz will be able to offer valuable guidance on e-business initiatives to match your strategy.